THE WORST-WEEK METHOD
BUILT FOR YOUR WORST WEEK.
Men’s health and performance coaching for fathers 35-55 who run a business.
Every plan you’ve tried was built for your best week. Open calendar. Meal prep Sunday. Ninety free minutes a day.
Only one problem, your best week rarely shows up.
So the plan broke, you fell off, and someone told you it was a discipline problem.
It was never discipline. It was design.
Strength, hormones, VO2 max and body re-composition. Measured, coached, and built to survive the 14-hour days, the travel, and the deal that goes sideways.
For business owners, contractors, tradesmen and former athletes who remember what their body used to do.
IT HELD ON THEIR WORST WEEKS
Jordan B.
“Lost over 50 lbs working split shifts. He built a program that fit my schedule."
Paramedic - 35
Justin P.
"Program has me losing weight, building strength & keeping my energy.
Father, Sales Manager - 42
Austin M.
I've dropped all vices, cut the fat & put on visible muscle. Every aspect of my life has improved."
Electrician & Business Owner - 30
The Real Problem
YOUR PLAN WAS BUILT FOR A MAN WHO DOESN’T EXIST.
He has an open calendar, a meal-prep Sunday, and nobody calling his name. The fitness industry builds every program for him.
Six-day splits. 1,500-calorie meal plans. PDFs copied out to 200 clients. AI plans that have no idea you missed three sessions because a job blew up.
You run your business on numbers, systems and deadlines. Your body gets guesswork and another Monday restart.
HERE’S WHAT’S HAPPENING AFTER 35
Testosterone and recovery capacity decline year over year. Muscle mass slips. VO2 max drops. Stress and poor sleep speed all of it up.
Left unmanaged, it compounds. The same way debt does.
THE FIX ISN’T MORE TIME OR MORE WILLPOWER.
It’s a plan built for the week you actually have. Build it around your hardest week first, and every easier week becomes a bonus.
One coach
EVERY METRIC THAT MATTERS. BUILT TO HOLD ON A HARD WEEK.
Body Composition
Lose fat and build visible muscle at the same time. Tracked through progress photos, measurements and trend data. Not a bathroom-scale guessing game.
Cardiovascular Endurance & VO2 Max
VO2 max is one of the strongest predictors of longevity, so we train it on purpose. Zone-based conditioning, tracked through your Garmin, Apple Watch or Whoop and synced to our app. Your conditioning has a Floor version too, so a busy week doesn’t erase your engine. Whether you’re chasing your kids or a marathon PR.
Recovery & Stress
Sleep, stress and HRV trends from your wearable decide how hard we push each week. Strong body, clear head, no burnout.
Strength
Squat, hinge, press, row, carry. Progressive overload in 30 to 45 minute Full sessions, with a Floor version for the days that fall apart. Gym, home gym, hotel or job site.
Hormone & Metabolic Health
Your bloodwork is the first thing we map. We partner with GameDay, Kelowna’s men’s health and hormone optimization clinic, so your panel gets done properly, or we work alongside your own doctor. Then we coach the levers that move your markers: training, nutrition, sleep, stress and body composition. We coach. Your doctor diagnoses and prescribes.
The Worst-Week Method
Four Parts. One Coach. No Guessing.
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01 · MAP: THE WORST-WEEK MAP
We map your hardest week hour by hour: work, travel, family, sleep, and the equipment you actually have. Then we get your baseline bloodwork through our clinical partner GameDay, or read it alongside your own doctor.
You get two things: your Floor, the minimum you hit on your worst day, and your Full plan for every other day.
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02 · TRAIN: FLOOR & FULL TRAINING
3 to 4 sessions a week, built on your schedule and your equipment. Every session has a Full version (30 to 45 minutes) and a Floor version (about 20 minutes) using the same key lifts.
Slammed day? Run the Floor. Your strength keeps climbing through hard weeks. Never a zero week.
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03 · FUEL: SAME-PLATE NUTRITION
Macros set to your goal and your training phase, built around the food you already eat. We teach you to portion your plate, not follow a meal plan you’ll quit by Thursday.
Eat with your family, on the road, or on the job site. Your plan includes worst-week fallbacks for gas stations, drive-throughs, restaurants and travel.
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04 · ADJUST: THE REAL-TIME PIVOT
Your week goes sideways, you message me in the app, and your plan changes that day.
Sleep, HRV and resting heart rate from your wearable, plus weekly check-ins, tell us when to push and when to pull back. Two group calls a week, 1-1 calls when you need them, and a members-only community of men in the same fight.
How It Runs
Build It Once. Hold It For Life.
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STEP 1 · BUILD (Month 1)
Intake form, your Worst-Week Map, baseline bloodwork review, and your custom program loaded into the app within 72 hours. Your first 30 days of coaching are included.
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STEP 2 · HOLD (Month 2 onward)
Month-to-month coaching for as long as you want me in your corner. Your program moves through Foundation & Cut, then Growth, then Optimization. Endurance clients get race-specific blocks, and several are training for marathons and endurance events right now.
Most programs end at month six and the results fade with them. This one keeps going until you decide you’ve got it.
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EVERY DAY IN BETWEEN
Check-ins, direct coach oversight and habit tracking inside our members-only app. Miss a session, expect a message.
WHO THIS IS FOR
FATHERS WHO RUN SOMETHING.
The Business Owner or Executive
Fourteen-hour days, running on caffeine and five hours of sleep. Your plan gets built around the calendar you actually have, then we rebuild your energy from the inputs up.
The Contractor or Tradesman
Your job is physical, but your body is breaking down instead of building up. We program around your workload, your site hours and your travel, so training adds to you instead of grinding you down.
The Dad Who Used to Be an Athlete
You played ball, wrestled, competed. You know what peak feels like, and you know this isn’t it. You get the structure back: programmed training, measurable targets, real progression, built for a 40-year-old body and a full calendar.
The Man Training for Something
A marathon, a mountain, a comeback. Endurance, strength and recovery programmed together, with a Floor version for the weeks work takes over.
THIS IS NOT FOR YOU IF
You want a magic pill or the cheapest option.
You want a PDF to run on your own.
You expect your coach to do the work for you.
WHY MEN CHOOSE THIS OVER ANOTHER APP, PDF OR TRAINER
Not a 200-client coach.
Most online coaches run hundreds of clients off the same PDF. My roster is capped, so I know your schedule, your job and your markers.
Not an AI plan.
An AI plan can’t see that a job blew up on Tuesday. I can, and your plan changes that day.
Not a one-hour trainer.
An in-person trainer gets you one hour a day and disappears when you travel. You get training, nutrition, bloodwork and recovery, wherever your week takes you.
Data over guesswork.
Wearable integration, field testing, progress tracking, and lab work reviewed alongside medical professionals.
A community that holds.
A members-only community of men on the same mission, plus two group calls a week.
FAQs
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It’s how every Jarvis Fit program is built. Most plans are designed for your best week and break on the first busy one. We map your hardest week and your bloodwork first, then build training with a Full and a Floor version of every session, nutrition around the food you already eat, and real-time adjustments when life hits. Every easier week is a bonus.
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It combines strength training, nutrition, cardiovascular conditioning and recovery coaching with objective tracking: body composition, VO2 max estimates, strength standards, and bloodwork monitored alongside your doctor. Training plus health management, in one system.
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We refer you to our clinical partner, GameDay men’s health and hormone optimization clinic in Kelowna, for a men’s health panel, or we work alongside your own physician on interpretation. Your coaching plan then targets the lifestyle levers that influence those markers: training, nutrition, sleep and stress. We don’t diagnose or treat. We coach, coordinate and track.
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We coach the factors with the strongest lifestyle influence on hormone health: resistance training, body composition, sleep quality, stress and nutrition. If your labs suggest a medical issue, that conversation happens with your doctor, and we adjust your program around whatever path you choose together.
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The short version of your workout, about 20 minutes, using the same key lifts as your Full session. On a day that falls apart, you run the Floor instead of skipping. That’s how you stop having zero weeks.
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The opposite. Former athletes are some of our best clients. You get periodized programming, measurable targets and sport-specific blocks. Structure like you had in your playing days, adjusted for a 40-year-old body and a full calendar.
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3 to 4 sessions a week. Full sessions run 30 to 45 minutes, Floor sessions about 20. Home, gym, hotel or job site. Endurance clients add conditioning blocks matched to their goal race.
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Strength and energy typically move in 2 to 4 weeks, and visible body composition change in 4 to 8. Follow the system as prescribed and don’t see measurable results? We coach you free until you do.
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One program, two parts. A one-time Build fee covers your Worst-Week Map, bloodwork review, custom program and first 30 days of coaching. After that, a monthly Hold rate keeps your coach in your corner for as long as you want, and you can cancel anytime. Exact pricing depends on your starting point and goal, and we go over it on your Discovery Call.
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Jarvis Fit is based in Kelowna, BC, serving the Okanagan and coaching men worldwide through our members-only app.
YOUR BEST WEEK WAS NEVER THE PROBLEM.
One free 45-minute Discovery Call. We map your worst week together, look at where you are right now (energy, training, food, sleep and your markers), and show you exactly where your last plan broke.
You leave with a plan whether you join or not.
I take 5 of these a week. When they’re booked, they’re booked.
Not ready for a call? DM “WEEK” to @jarvis_fit_inc on Instagram.

